Your next self-paying patient is asking ChatGPT for a physio right now.Is your clinic the one being cited — or the one being skipped?
An outdated clinic website loses bookings, referrals and trust every month. We audit your site in 48 hours, show what it's costing you, and make it ready for Google, ChatGPT, Claude and modern patient search.
Free · 48-hour turnaround · No agency lock-in
What invisible clinics lose every month
Four problems we find on almost every physio website — each one directly costs patient bookings.
Self-paying patients research before they pick a clinic
Sports injuries, post-op rehab, chronic-pain referrals — patients compare 3–5 clinics online before they call. If your treatment pages are vague or your booking flow is hidden, the next clinic wins the call.
Mobile bookings dominate, and slow sites lose them
A physio site loading in 5 seconds loses the booking to the clinic that loads in 2, with a visible call-to-book button on mobile and a clear price-on-request signal.
AI search skips clinics without modality-level structure
ChatGPT and Claude now recommend physios based on what conditions they treat (sports rehab, women's health, pediatric, geriatric, post-surgical). Without per-modality pages and Schema.org markup, AI assistants don't surface your clinic for the actual queries patients ask.
Health privacy and credentials must be visible, not buried
Patients hand over sensitive injury and medical history. Missing data-handling statements, no visible physiotherapist credentials and out-of-date team photos all erode trust before the appointment is booked.
Not an agency. Not a multi-month project.
We start with a concrete audit, prioritise the issues that actually cost bookings, and ship only fixes that move visibility, trust or enquiries. No retainers, no monthly lock-in, no packages bundled with services your clinic doesn't need.
What a StreamOps audit looks like
What we found on a typical physiotherapy clinic website in Bristol — and what it costs in bookings every month.
Clinic
Physiotherapy Clinic · Bristol
Audited for visibility on Google, ChatGPT and Claude
StreamOps score
51/100
Issues
5
Mobile load time: 5.8 seconds
Google recommends under 2.5s. On post-injury searches you lose 40–60% of visitors before the page is even visible.
No dedicated pages per treatment or specialism
Sports rehab, manual therapy, post-surgical, women's health, pediatric — every modality lives in one homepage list. Google and AI search cannot recommend them as standalone services.
No structured data (Schema.org)
Opening hours, location, modalities, physiotherapist credentials and reviews are not machine-readable for Google or AI assistants — your clinic does not appear in AI answers.
Booking path unclear
Patient needs three clicks to find the booking page. No direct phone number visible above the fold on mobile. No price or session-length indicators.
Privacy policy incomplete
Does not reference tools in use (booking system, appointment reminders). Real privacy and compliance risk for a healthcare clinic.
What does your audit look like?
Free, 48-hour turnaround, tailored to your clinic.
Trust isn't optional — especially not for a clinic.
We audit and rebuild every clinic site with the foundations patients and regulators expect — built in, not bolted on.
- Complete, current privacy policy
- Full clinic contact and physiotherapist credentials
- Local SEO for your city and neighbourhood
- Structured data (Schema.org) for AI search
- Mobile speed & Core Web Vitals
- Clear booking paths: phone, online booking, form
What we check on your clinic
Eight areas that decide whether patients find you online, trust you, and book an appointment.
Google visibility
How you rank for "physiotherapist + your city", "sports rehab + city" and "post-surgery rehabilitation".
AI search (ChatGPT, Claude, Perplexity)
Do modern AI assistants recommend your clinic when patients ask about specific conditions or modalities?
Modality-specific pages
Dedicated trust-building pages per specialism: sports rehab, manual therapy, post-surgical, pediatric, geriatric, women's health.
Mobile performance
Load time, Core Web Vitals, mobile legibility — decisive for post-injury and out-of-hours searches.
Privacy, compliance & policies
Completeness, currency, and accuracy — especially relevant for clinics handling patient health data.
Booking paths
Online booking, phone, form — visible, fast, frictionless on mobile.
Reviews & patient voice
Visibility of Google reviews and patient testimonials surfaced on your own site, with consent.
Trust signals
Physiotherapist credentials, team photos, clinic tour, plain-language treatment descriptions — what self-paying patients expect.
Frequently asked questions
The questions prospects actually ask before they book the audit.
How long does an audit take for a physiotherapy clinic?
48 hours from URL submission to scorecard.
Upgrade or rebuild for a physio clinic?
The Upgrade works for most modern clinic sites — we keep your design and rebuild the AI-readability layer. A Core Build only fits if your current site is broken or you have no CMS access.
Does the audit touch patient data?
No. We only crawl publicly visible pages — never booking systems, never anything behind a login.
What does the Upgrade include for physios?
MedicalBusiness + Service Schema.org per modality (sports rehab, post-surgical, women's health, paediatric); per-treatment pages; an llms.txt with your specialisms; FAQ schema for common patient questions.
Will patients find my clinic via ChatGPT after this?
The Upgrade ensures your clinic is machine-readable — the technical prerequisite. AI search citation also depends on reviews, content depth, and consistent NAP data (name/address/phone) across your Google Business profile and the site.
Ready for more self-paying and referral patients?
Start with the free audit. You get a clear, prioritised report — whether you work with us or not.
No spam, no mailing list, no data sold.